Do We Really Need to Eat. Sleep. Hustle. Repeat.?
We have been told that to be successful, we must hustle and keep going. But more of us are now discovering that this belief or way of life doesn’t fit into where we are headed.
When we are in a situation that causes us stress, discomfort or dis-ease, we were mostly taught to suck it up. There is a prize to be had for all our hard work and even suffering.
And prizes appear everywhere as a way to often seduce us and get our attention. Isn’t that why we created advertising and marketing? In the series Mad Men, advertising executive Don Draper shared, “What you call love was invented by guys like me … to sell Nylons.”
Last week, one of my university alumni associations offered a sweepstakes to join; I could win Bluetooth headphones! I literally laughed out loud wondering why they were not simply promoting the value of becoming a member of the alumni community. There were probably many meetings and approvals that took place to create this campaign. But I chose not to join.
To Hustle is to Work Harder than Anyone Else
I am hearing “soul-crushing” as a term being used more and more by people about the price they pay for that paycheck. But isn’t the opportunity to see work as a value exchange where everyone benefits? Why is there such a high price to pay? Maybe we no longer need careers? Maybe there is no reason to burn ourselves out and put our health at risk?
The Trek Ahead
And no, this is not true of everyone everywhere. There are billions of different stories and experiences out in our world. But the question is what story do we want to write for ourselves and future generations. It comes down to the choices we make and how we treat ourselves.
Knowing what matters most makes it easier for each of us to navigate our path. We have each been gifted with the ability to choose what to walk away from and what to walk toward; one step at a time on this trek of ours.